Author name: Doris

Every single day billions of people take on Google to search for information about how to solve problems, gain new knowledge, and learn about products and services. By making blogging part of your brand’s content marketing strategy, you can provide some of the answers people are searching for. But to rank high on Search Engine […]

You planned your SEO strategy well, driving traffic to your content and ranking well in the Search Engine Result Pages (SERPs). But your conversion and retention rate are still low, or your audience isn’t responding. Why is that? The answer is simple. You are not being persuasive enough. When you publish a blog, you expect

For over a decade, Google has been working to clamp down on thin and low-quality content. Since the release of the Panda in 2011 and its subsequent updates, your website can’t rank if your content isn’t valuable. Using sophisticated algorithms and constantly updating them, search engines have rewarded websites with high-quality content with ranking gains.

Business blogging is an effective way for your online store to gain traction with your potential audience. However, to use content marketing to boost your store’s organic traffic, you must know the type of articles that appeal to readers. These types of articles are proven to be the best for SEO and online content marketing.